Programmatic, Simplified


While it makes sense that in the last two decades job postings have mimicked the legacy of print classifieds, with the incredible amount of consumer and internet use data available to employers, job boards, publishers, and advertisers, online job postings were poised for a substantial strategic shift. This change has taken to programmatic job advertising. Similar to how the cultivation of oil drove mass transportation from the steam engine to gasoline-powered engines, the continual development of online technology will induce the job posting from straightforward advertisement to algorithmic based.


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