Regardless of the existence of market players, the biggest job board operators– Indeed and LinkedIn–took the lion’s share of their marketplace (56 percent ) in 2018. Nonetheless, it’s reasonable to say that every one of the top players are competing to get a dominant market position by acquiring smaller players and scaling through consolidation.
Conglomerates are going, as a means to get exposure, to the fast growing recruitment advertising industry. Following is a run through of those modifications seen from notable high-performing sources in the online recruiting industry.
Indeed is the leading job site in the US, getting over 250 million unique visits to its sites every month worldwide, and jobs for more people than all the other sites combined. Indeed climbed to dominance on the back of its performance-based payment model which lets employers pay a fee when a potential applicant clicks on their promoted job listing. It’s a popular model since recruiters pay for the results they achieve, rather than an upfront cost.
While LinkedIn does have a job board as part of its package of solutions, it is mostly built within an employment-related social media. Over fifty percent of companies use LinkedIn to study applicants before making a hiring decision, and this tendency has fueled LinkedIn’s leading rise to become the fastest-growing internet recruitment firm.